It is common to hear the terms of public relations, marketing, advertising thrown about within a communications class, but what do these terms actually mean? How do they differ? And lastly, how can something like PR be used a company’s advantage? To start, public relations can be defined as “a strategic communication process that builds…… Continue reading All About Public Relations: The Good, The Bad, The Ugly.
Every day, our lives are inundated with news. Whether its information given to you by a friend, found through a leisurely Twitter feed scroll, or by thumbing through a New York Times article, we are constantly fed new content that allows us to be educated, informed and much more aware of what is going on…… Continue reading The Pros and Cons Citizen Journalism